The Junior League of Cedar Rapids (JLCR) is honored to have been awarded one of the Corridor Business Journal’s Nonprofit Innovation Awards. JLCR was selected as the winner in the Brand Identity/Unique Marketing Campaign category that assesses an organization’s ability to attract volunteers, sponsors and clients. JLCR received the award for promotional efforts for the Ladies Titan Tire Challenge (LTTC), a stop on the Duramed FUTURES Tour, the LPGA’s developmental tour.
According to Charity Tyler, JLCR member and Director of the Ladies Titan Tire Challenge, the success of the Ladies Titan Tire Challenge is a “culmination of efforts between JLCR and the Cedar Rapids Convention and Visitors Bureau who worked tirelessly to bring this event to the community and we’re enthused to be recognized for energy involved.”
Ann Oleson served as the Vice President of Marketing for JLCR and Marketing Chair of LTTC. “We are thrilled Cedar Rapids can be the host to this event and for this recognition from the Corridor Business Journal. We fully appreciate the support received from KCRG, the Gazette and all of the event sponsors,” said Oleson.
Each winner at the awards ceremony received a $1,500 check. JLCR plans to put the money toward funding upcoming community projects.
Organizations nominated in the category included the Iowa City Community School District’s Coralville Central Family Resource Center and the Theatre Cedar Rapids.